We help international companies and organizations expand into the U.S. market and achieve
sustained leadership
About
There are big, defining moments in international business. Times when leaders must fully grasp the opportunities, and act boldly to enter new markets, reach new customers, and disrupt the status quo. At Global Connex, we specialize in helping our clients develop and implement the right strategies to grow and thrive.
We help our clients:
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Enter the U.S. market
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Launch new products and services
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Achieve industry leadership
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Operationalize a business
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Connect to important customers
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Communicate powerful ideas
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Maximize returns
Services
Our team of experts works closely our clients to provide integrated strategic guidance and seamless tactical execution in all the areas necessary to achieve market leadership.
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Go-to-market strategy
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Marketing strategy and implementation
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Business strategy and planning
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Operationalization
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Sales and Distribution
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Investment Capital
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Public affairs
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Government relations
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Reputation management
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Legal, regulatory and compliance
Clients
We have decades of experience helping mid-sized, small, and startup companies enter new markets and achieve market leadership. Here are some of the industries in our “sweet spot”:
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Technology
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Healthcare
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Consumer Goods
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Cleantech
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Environment
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Energy
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Retail
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Manufacturing
Asian Airplane Manufacturer – Developed and implemented US launch and growth strategy for innovative, fuel-efficient airplane manufacturer. Developed pricing strategy, product development strategy, sales strategy, customer experience process, brand, marketing strategy and marketing materials in the US market. Guided company from startup to #1 market share in $5B category.
German Clean Energy Manufacturer – Executed US expansion
strategy and secured multiple contracts across the U.S. worth over $400 million within 2 years. Led strategic planning, regulatory, advocacy, and reputation management.
Danish Ad-Tech SAAS Company – Developed strategic plan to operationalize innovative software business in the US market, including brand position, marketing, products and services, and sales strategies.
Mexican Real Estate Consortium – Assisted state and industry
to market Mexico real estate investment opportunities to US and Canadian consumers. Developed and implemented strategy, marketing, promotion, digital advertising, social media, and creative services.
Scottish CPG Company – Assisted with US growth strategy
and tactics, including channel strategy, product assortment, promotion, pricing, and distribution.
Brazilian Sportswear Manufacturer and Retailer – Assisted with business turnaround, including strategic position, branding, category management, product mix, employee incentive system, store design, merchandising, and growth in the US and Brazilian markets.
Approach
We provide our clients with highly-personalized service. Because that’s the way we like to work. It also ensures that our clients achieve their objectives as quickly, efficiently, and successfully as possible. Once you’re rolling, if you need additional services to continue to grow, we can be your partner every step of the way.
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Develop the Go-To-Market Strategy
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Understand the market, including your customers, competitors, industry, partners, technology, environment, and trends
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Audit your capabilities and assets
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Identify the opportunities for growth
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Produce a detailed strategic and tactical plan for success
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Operationalize the Business
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Build out infrastructure for competitive advantage
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Assemble and structure the optimal talent and teams
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Develop and test marketing concepts and messaging
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Execute detailed steps to optimize long term sales and profits the U. S. market
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Expand and Grow
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Work as a seamless, integrated team to implement the strategic and tactical plans to achieve your objectives
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Constantly measure and adjust to grow sales, profits, and market share
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Work closely and diligently to create, and capitalize on, all opportunities
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Lead the Market
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Focus on innovative strategies, flawless execution, and stakeholder management to achieve and sustain market leadership
Our Story
Today there is so much exciting innovation occurring outside the United States. In order to grow and succeed, these companies and entrepreneurs quickly need access to large markets of customers and capital. Unfortunately, the resources to help these innovative companies enter the U.S. market, and thrive, are limited.
That's why I founded Global Connex. I’m passionate about helping international companies achieve success, and I've seen firsthand the frustration of trying to enter and navigate an unfamiliar and intimidating market. And the joy of finding a true partner you can work with to achieve your objectives, and your dreams.
Over the past thirty years, I’ve advised many of the world’s leading (and most disruptive) organizations at the highest levels, founded and sold successful companies, and managed large teams and operations to achieve consistent growth and market leadership.
Please don't hesitate to contact us, we look forward to introducing you to the Global Connex team. -Eric
Contact us
o
Address
1-206-229-4995
U.S. Headquarters
5101 14th Ave NW
Suite 214
Seattle, WA 98107